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Cursus: 202000288
202000288
Qualitative methodology (R)
Cursus informatie
Cursus202000288
Studiepunten (ECTS)3
CursustypeOnderwijseenheid
VoertaalEngels
Contactpersoondr. J.J. van Hoof
E-mailj.j.vanhoof@utwente.nl
Docenten
Docent
dr. J.F. Gosselt
Contactpersoon van de cursus
dr. J.J. van Hoof
Docent
dr. J.J. van Hoof
Docent
S.R. Jansma
Collegejaar2020
Aanvangsblok
1A
AanmeldingsprocedureZelf aanmelden via OSIRIS Student
Inschrijven via OSIRISJa
Cursusdoelen
At the end of the course, students will be able to… (between brackets the number of the corresponding intended learning qualification of the programme):
  1. explain the principles, execution and procedures of the qualitative research methods focus groups and media analysis (2.1, 2.4);
  2. explain and evaluate the contribution of focus groups and media analysis as research methods (2.5);
  3. conduct a focus group, analyse the output by means of Atlas.ti and report about it (2.4);
  4. conduct media analysis, analyse the output by means of Atlas.ti and report about it (2.4);
  5. deduce practical implications from the results of both focus groups and media-analysis (2.6, 5.2).



 
Inhoud
To understand the needs of the general public and how these should be approached, students are introduced to two qualitative research methods. First, by means of a media analysis, which includes making a codebook and analysing a large number of media articles by using the software Atlas.ti, students learn about the frames used by journalists to describe a technological innovation. Secondly, the students learn more about the perspectives, interests and motivations of the general public through focus groups. Students will make an interview scheme, guide participants through a focus group session, and code and analyse the answers by using the software Atlas.ti. Both methods provide input for the strategic advice (2.1P1) and popular scientific magazine (2.1P3).
Participating study
Bachelor Communicatiewetenschap
Module
Module 5
Verplicht materiaal
Book
Boeije, H. (2010). Analysis in Qualitative Research. London: Sage Publications.
Aanbevolen materiaal
-
Werkvormen
Overig onderwijs
AanwezigheidsplichtJa

Werkcollege
AanwezigheidsplichtJa

Toetsen
5R1: Research report

Opmerking
Group assignment research report focus groups and media analysis

5R2: Individual test

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