Kies de Nederlandse taal
Course module: 202000209
Design and Styling
Course infoSchedule
Course module202000209
Credits (ECTS)2.5
Course typeStudy Unit
Language of instructionEnglish
Contact personir. M. Mulder - Nijkamp
J.F.H. Beeloo
ir. M. Mulder - Nijkamp
Contactperson for the course
ir. M. Mulder - Nijkamp
Academic year2022
Starting block
RemarksPart of Module 7 B-IDE
Application procedureYou apply via OSIRIS Student
Registration using OSIRISYes
After passing the course, the student can:
  • Create divers proposals for the styling of products using iterative sketching as a tool
  • Recognize, use and create seven different forms of collages in a specific moment of the design process
  • Distinguish four different levels of translation (copying, transforming, human product interaction and using a metaphor) and apply them into the design proces to create more meaningful designs
  • Recognize and manipulate social cultural patterns in a specific context
  • Translate social cultural patterns in forms, colours, materials, interaction opportunities and a physical model by using the four levels of translation
This is a part of Module 7, ID M7 Designing for Specific Users of the Bachelor Industrial Design Engineering. See here for the complete description of this module

During this course students learn to discuss and apply the styling of products. Besides taking into account the more technical requirements, it is also important to formulate social cultural parameters. Within the course we practice to recognize social cultural parameters and learn how to apply them in the design process.  The course focuses on several levels of translating an inspirationsource into a concrete styling of a product, from simply copying style characteristics to using a metaphor in a design project. To practice with the different levels we use a step by step model. In the course the focus is more on iterative sketching instead of creating a correct presentation drawing.

External students who are interested in this elective: please contact

Assumed previous knowledge
Prerequisite knowledge (compulsory):
Design Sketching 1&2
Module 7
Participating study
Bachelor Industrial Design Engineering
Required materials
Muses in Design - Corremans J. & Mulder-Nijkamp, M. ISBN 9789058755520
Course material
Drawing materials (fineliner, markers, A3 paper), laptop
Recommended materials
Instructional modes
Presence dutyYes

Presence dutyYes

Self-tuition with guidance
Presence dutyYes


Kies de Nederlandse taal